Botox use among men is on the rise, but it’s not all Hollywood celebrities and public figures. As a recent feature on Good Morning America reveals, the use of “Bro-tox” has become popular among all types of men, with more than 300,000 American men receiving Botox injections last year.
The New Botox Users
Plastic surgeons across the country have seen increasing numbers of men appear in their clinics to receive Botox, facial fillers, and other minimally invasive procedures. But what’s behind the growth in the male plastic surgery market?
The American man has changed over the last decade, and it’s become more socially acceptable for men to care about their appearance. Botox, and facial fillers such as Radiesse, Restylane, and Juvederm, have caught on for their quick and dramatic results. Of course, as plastic surgeon Anthony Griffin told the Daily Mail, some of Botox’s new popularity arises from classic motives: “It’s still a competition in our society for looks and, you know, better-looking men get paid more, and they get prettier girls.”